Founded in 2025 by Poonam Giri, VOUFA began with a simple thought: why should an everyday bag feel ordinary?

Born from a love for fashion, thoughtful design, and the belief that the right bag can become an expression of the woman carrying it, VOUFA was created to bring together distinctive style, everyday functionality, and a sense of individuality.

As the vision for VOUFA began to take shape, Abhishek Verma joined Poonam to turn that vision from an idea into a real, growing brand. Bringing together their strengths, perspectives, and shared belief in what VOUFA could become, they set out to build something that feels relevant to the way modern women actually live.

Today, as Directors of Fabelle Outfit Fashion Private Limited, Poonam and Abhishek are building VOUFA with one clear belief: a bag should do more than complete an outfit. It should move with her life.

From workdays and coffee dates to travel, evenings out, and everything in between, VOUFA creates bags designed to transition effortlessly through her day. Every piece combines premium vegan leather, contemporary silhouettes, distinctive prints, and considered details to create designs that feel expressive, practical, and unmistakably VOUFA.

We believe style is personal. That is why our designs are made not simply to be carried, but to become part of the woman carrying them. A VOUFA bag is designed to complement her personality, elevate her everyday style, and stay with her through the moments that matter.

VOUFA: Vision of Unbounded Fashion & Artistry.